HOFER drawing competition: winning drawing featured on Christmas chocolate for employees

Our employees’ children showed off their artistic talent in the HOFER drawing competition in the entry categories “Christmas with the HOFER bear” and “My mum/dad working at HOFER” and submitted a wealth of creative renditions.

Christmas drawings in July

The young artists were invited to create their works during the school holidays from July to August. It was especially surprising that more than over two thirds of the submissions were submitted in the “Christmas with the HOFER bear” category.  To our delight, we received more than 350 drawings. Our appreciation goes to all participants for their great commitment and many creative submissions.


The winner is: Anna-Lena from Tyrol

It was quite a challenge to pick a winning entry from all the great works of art. Eight-year-old Anna-Lena – shown here with her mum, HOFER employee Daniela – ultimately came out on top with her colourful drawing on “Christmas with the HOFER bear” and was the lucky winner of a EUR 300 HOFER shopping voucher and a HOFER teddy bear. Congratulations and thank you for the great drawing!

As a special highlight:

Anna-Lena’s drawing is now featured on over 12,000 bars of our popular Choceur Nussknacker chocolate. The Christmas treat will be distributed as a token of gratitude to all employees in Austria. Contest participants will also receive the limited-edition chocolate bar in the special design.

Drawing competition in the HOFER Group

While the artistic talent of our Austrian employees’ children was truly impressive, children of our colleagues working in Italy, Slovenia, Hungary and Switzerland also won us over with their drawing skills. Their winning artwork adorned Christmas chocolate bars for all employees and the participating children in the respective countries.